Branding & Brand Identity That Looks Like You Mean Business
Your brand is more than a logo. We create a complete identity, from the logo and colours to fonts, stationery, social media templates and a clear brand guide, so everything your business puts out looks consistent, professional and unmistakably yours.
- Original logo with all variations
- Colour palette and typography system
- Stationery, social and email templates
- Brand guidelines and source files you own
What is branding, and why does it matter?
Branding is how your business looks, sounds and feels to customers. A brand identity is the visual system behind it: your logo, colours, typography, imagery and the rules for using them, so every touchpoint, from your website to your invoice, feels like it comes from the same business.
People decide quickly whether a business looks trustworthy. A consistent identity makes you look established from day one, helps customers remember and recognise you, and lets you charge what you're worth.
Without a system, every new flyer, post or signboard is designed from scratch and slowly drifts. A brand kit and guidelines fix that, for your team, your printer and any designer you work with later.
Body text
Everything in your Brand Identity Kit
Ready to use on day one, in print and online, with source files you own.
Logo suite
Primary logo, stacked and horizontal versions, icon mark, and one-colour and reversed versions.
Colour palette
Primary and supporting colours with HEX, RGB and CMYK values, checked for readable contrast.
Typography
Heading and body fonts, with sizes and pairings for web, print and documents.
Stationery
Business card, letterhead, envelope, invoice and email signature designs.
Social media kit
Profile pictures, cover images and editable post and story templates.
Brand guidelines
A clear PDF guide on how to use the logo, colours, fonts and imagery correctly.
Try a brand direction for your business
Type your brand name and pick a personality. See a quick direction with logo style, palette and stationery. Your real identity is designed from scratch, but this helps you tell us what you like.
A quick preview using standard fonts and simple shapes. Your final logo is an original design, refined over concepts and revisions.
Branding plans
One-time fee. You own all final designs and files.
Brand Starter
For new businesses that need a professional look fast.
₹9,999₹14,999+ GST · one-time · about 2 weeks
- 3 original logo concepts, 3 revision rounds
- Logo suite: colour, one-colour and icon versions
- Colour palette and font pairing
- Business card and letterhead
- Social media profile and cover images
- Mini brand guide (PDF) and source files
- Brand discovery workshop
- Social post templates
Brand Identity Kit
The complete identity for launching or growing businesses.
₹24,999₹34,999+ GST · one-time · about 3 weeks
- Everything in Brand Starter, plus:
- Brand discovery workshop and mood board
- 5 logo concepts, unlimited revisions on the chosen one
- Full stationery set and email signature
- 10 editable social post and story templates
- Presentation and invoice templates
- Full brand guidelines and trademark search
Brand Strategy + Identity
For rebrands and businesses entering competitive markets.
₹49,999₹69,999+ GST · one-time · about 4–5 weeks
- Everything in Brand Identity Kit, plus:
- Positioning, audience and competitor review
- Brand personality, voice and key messages
- Naming or tagline options, if needed
- Packaging or signage design (1 item)
- Launch kit: website banner and ad creatives
- 30 days of design support after launch
GST at 18% applies. Printing, stock images, paid fonts and trademark government fees are extra. Only need a logo? See logo design. Ready to register your brand name and logo? See trademark registration.
Logo only vs full brand identity
A logo is where a brand starts. An identity is what makes it work everywhere.
| Point | Logo only | Brand identity kit |
|---|---|---|
| What you get | A logo in a few formats | Logo suite, colours, fonts, templates and guidelines |
| Consistency | Each new design starts from scratch | Every design follows the same rules |
| Team and vendors | Guesswork on colours and fonts | Clear guide for staff, printers and agencies |
| Social media | Logo as a profile picture | Ready templates for posts and stories |
| Best for | Very early stage, tight budget | Launching, rebranding or scaling up |
How we build your brand
Usually 2 to 4 weeks, with you approving each stage.
DiscoveryWeek 1
A workshop on your business, customers, competitors and personality, plus a mood board to agree the direction.
Logo conceptsWeek 1–2
Original logo concepts shown on real mockups, so you see them as customers will.
RefineWeek 2
Revisions on your chosen concept until it's right, then the full logo suite.
Build the systemWeek 2–3
Colours, fonts, stationery, social templates and the brand guide.
Deliver & launchWeek 3–4
All files organised and handed over, with help applying the brand to your website and social profiles.
What makes a brand identity work
The principles we design to, whatever your style.
- 1Simple and memorableA logo that's recognisable at a glance and works as small as a favicon or as large as a signboard.
- 2Distinct from competitorsWe look at your category so you don't blend in, and design something that can be protected as a trademark.
- 3Readable and accessibleColour combinations checked for contrast, and fonts that stay clear on phones and in print.
- 4FlexibleVersions for light and dark backgrounds, one colour, and square or wide spaces.
- 5Consistent everywhereTemplates and a guide so your team keeps the brand consistent without a designer every time.
Make sure your brand is yours
A great identity is worth protecting. We help you avoid conflicts and secure your rights.
- BeforeName and trademark searchWe check your brand name against registered trademarks in your classes before you invest in the identity.
- OwnershipYou own the final designCopyright in the final, paid-for designs is assigned to your business in writing, with all source files.
- OriginalNo templates or copied logosEvery logo is drawn from scratch, never adapted from someone else's mark or a stock template.
- AfterRegister your trademarkFile your brand name and logo as trademarks so you can stop others using them. You can use ™ from filing.
Start, Build and Grow with one team
From the name and trademark to the website and ads that carry your new brand.
Register and protect
Company registration and trademark filing for your new brand.
Trademark registrationBring it online
A website, business email and social profiles in your new identity.
Website plansBranding: frequently asked questions
What is a brand identity?+
The visual system that represents your business: logo, colours, typography, imagery and the rules for using them consistently across your website, social media, stationery and signage.
What's the difference between a logo and branding?+
A logo is one element. Branding covers the whole identity, including colours, fonts, templates and guidelines, so everything you produce looks consistent.
How much does branding cost?+
Our plans are ₹9,999 for Brand Starter, ₹24,999 for the Brand Identity Kit and ₹49,999 for Brand Strategy + Identity, + GST, one-time.
How long does it take?+
About 2 weeks for Brand Starter, 3 weeks for the Brand Identity Kit and 4 to 5 weeks with strategy, depending on how quickly feedback comes back.
How many logo concepts and revisions do I get?+
3 concepts and 3 revision rounds on Brand Starter, and 5 concepts with unlimited revisions on the chosen concept on higher plans, within the agreed direction.
Will I own the logo and designs?+
Yes. Once paid, copyright in the final designs is assigned to your business in writing, and you get all source and export files.
What files will I receive?+
Logo files in AI or SVG, PDF, PNG and JPG; colour codes in HEX, RGB and CMYK; editable templates; and the brand guidelines PDF.
Are your logos original?+
Yes. Every logo is designed from scratch for your business. We don't use templates, clip art or other brands' marks.
Can you also register my trademark?+
Yes. Our Brand Identity Kit includes a trademark search, and we can file your brand name and logo for registration separately.
What are brand guidelines?+
A document that explains how to use your logo, colours, fonts and imagery correctly, with dos and don'ts, so your team and vendors keep the brand consistent.
Do you design social media templates?+
Yes. The Brand Identity Kit includes 10 editable post and story templates, plus profile and cover images.
Can you rebrand an existing business?+
Yes. The Strategy + Identity plan is designed for rebrands: we review what works today, keep recognisable elements where useful, and plan the switch.
Will my brand work on the website and in print?+
Yes. We design for both, with colour codes for screen and print, and logo versions for light, dark and small spaces.
Do you help choose a brand name?+
Naming options are included in the Strategy + Identity plan, along with a basic trademark availability check.
Which fonts do you use?+
We prefer high-quality free fonts you can use anywhere without licence costs. If a paid font suits your brand better, we tell you the licence cost first.
Can I see my brand on mockups?+
Yes. Logo concepts are presented on mockups such as business cards, signage, packaging and social profiles so you can judge them in context.
What do you need from me to start?+
Your business name, what you offer, who your customers are, competitors you admire or want to differ from, and any colours or styles you like or dislike.
Is the brand playground my final logo?+
No. It's a quick preview using simple shapes and standard fonts to help you choose a direction. Your actual logo is an original design.
Related services
Give your business a brand people remember
Tell us about your business. We'll suggest a direction, a timeline and the right package.
IBACT Digital (IBACT Innovations Pvt Ltd). All logos and identities are original designs. The brand playground is a quick illustration using generic shapes and standard fonts, not a final logo. A trademark search reduces but cannot eliminate the risk of conflicts; registration is decided by the Trade Marks Registry.