Meta Ads Management for Facebook & Instagram

Our management fee starts at ₹7,999 a month + GST for ad budgets up to ₹50,000, ₹14,999 a month for budgets up to ₹2 lakh, and 10% of ad spend (minimum ₹24,999) above that. Ad creatives are included. Your ad budget is separate and paid directly to Meta.

Meta lets you start with a small daily budget, but to get enough results for the system to learn, most local businesses should start from about ₹15,000 to ₹30,000 a month in ad spend. E-commerce brands usually need more to test products and creatives.

It depends on your industry, city, audience, offer and creative. Simple local leads can cost a few hundred rupees or less, while competitive categories like real estate, education or finance cost more. Use the calculator above for a rough estimate; we share realistic numbers in the free plan.

You usually don't have to choose. One campaign can run on both, and Meta shifts budget to where results are cheaper. Instagram and Reels tend to suit products and younger audiences, while Facebook often works well for lead forms, local services and older audiences.

They're Facebook and Instagram ads with a "Send message" button that opens a WhatsApp chat with your business. They suit services, clinics, coaching, real estate and local shops, because customers can ask questions straight away. Pair them with the WhatsApp Business API for auto-replies and a team inbox.

Lead ads open a short form inside Facebook or Instagram, pre-filled with the user's name, phone and email. We add qualifying questions to improve lead quality and send leads instantly to your Google Sheet, CRM or WhatsApp.

Yes. Every plan includes ad creatives: static designs, carousels and Reel edits, using your photos, videos and brand. Creative is the biggest driver of results on Meta, so we refresh it regularly.

Advantage+ is Meta's automated setup that uses AI to choose audiences, placements and creative combinations. It often lowers cost per result, but only with good conversion tracking and enough varied creatives, which is where we focus.

The pixel is code on your website that tells Meta when someone views a page, submits a form or buys. The Conversions API sends the same events from your server, which is more reliable with ad blockers and browser privacy limits. Together they help Meta find people likely to convert.

You do. Campaigns run in an ad account in your own Meta business portfolio. We get partner access only, so your page, data and history stay with you even if you stop working with us.

Ads can bring leads within days of going live. Each ad set goes through a learning phase, roughly the first 50 results, and we refine audiences and creatives over the first 4 to 8 weeks, so results usually improve over the first 3 months.

Common reasons are claims that break Meta's advertising standards, before-and-after images, wording about personal attributes, restricted products, a mismatched landing page, or unusual payment activity. We review the policy, fix the ad and file an appeal through the right channel.

Yes, with conditions. Ads about securities and investments shown to people in India need advertiser verification with SEBI registration details, which appear in the ad's disclaimer. Credit and loan ads must also be run under the special ad category, which limits targeting.

Yes, 18% GST applies. If you're billed from outside India, GST-registered businesses pay IGST under reverse charge and claim it as input tax credit; if your invoice already includes GST, you claim it from the invoice. Add your GSTIN in Meta's billing settings. Our management fee also attracts 18% GST.

No honest agency can guarantee a fixed number of leads or sales, because results depend on your offer, budget, competition, creative and follow-up. We commit to correct tracking, regular creative testing, weekly optimisation and transparent reports.

No. Plans are monthly. We recommend at least 3 months, so campaigns can learn and we can test enough creatives to find what works.

Yes. Many businesses use Google Ads to catch people already searching, and Meta Ads to create demand and retarget visitors. We can run both with one report and one account manager.

You add a payment method in Meta Ads Manager, such as a card, UPI or net banking, and Meta charges your ad spend directly, as prepaid funds or automatic payments. You pay our management fee to IBACT separately, with a GST invoice.